Two Hatch Digital

Selected work

Proof should make the contribution clearer, not louder.

A selection of outcomes from complex digital programmes. Client identities remain confidential, while the problem, contribution and commercial context stay visible.

01

Australian premium fashion group

Removing friction at the point of intent

The opportunity

High customer intent was not translating cleanly through the lower funnel. The opportunity was to isolate the moments creating hesitation and focus delivery around measurable progression.

Two Hatch contribution

  • Lower-funnel journey and UX diagnosis
  • Commercial prioritisation of friction points
  • Experiment and delivery direction
  • Measurement with internal digital teams
+16%bag-to-checkout improvement
+7.7%lower-funnel conversion uplift
$5.2m+measurable digital value
02

National retail customer channel

Creating a high-converting customer channel

The opportunity

A new app needed to earn a genuine role in the customer relationship, not simply reproduce the website. Product choices were anchored in customer value, adoption and commercial behaviour.

Two Hatch contribution

  • Customer proposition and product strategy
  • Feature and journey prioritisation
  • Cross-functional delivery leadership
  • Launch learning and adoption focus
112k+downloads in year one
7.3%app conversion versus 2.0% web
23.4%of online revenue in year one
03

Personalisation and recommendations

Turning customer data into higher-value journeys

The opportunity

The business had meaningful customer and product data. The work was to translate that asset into more relevant decisions and experiences without adding operational complexity for its own sake.

Two Hatch contribution

  • Opportunity framing and use-case selection
  • Customer and commercial value definition
  • Experience and recommendation direction
  • Performance interpretation and next-step planning
2.17×revenue per visitor
+32%average order value

Evidence note

These figures represent programme outcomes delivered with internal teams and specialist partners. Final public wording, timeframe and methodology require confirmation before launch.

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